Studio Veld Flock

Closing Digital Divide – Flock start to Take Flight

The Hen House is thrilled to announce a new collaboration with Studio Veld in 2022 to develop Flock – a platform for creatives. The Hen House Coop is helping bridge the financial and digital divide by providing education and training to women who want to sell what they make in an online platform.

Women who have not had any experience of selling online and who have little or no experience with the digital world are being supported by the Hen House to get their goods online for conscious consumers who want to support women getting started in their businesses.

Studio Veld founder Lauren Byleveld says she is honoured to be directing the four month sprint to develop Flock MVP. Lauren will be collaborating with investors, community, and thought leaders and has been closely involved with the project since it was first conceived at the Hen House #femthefuture hackathon in June 2021.